做外贸英语不好该如何应付？(2)

做外贸英语不好该如何应付？(2)

　　Have you ever found yourself in a situation that you don’t know how to answer it because you don’t understand his words when the foreign buyer calls you, even you don’t know who is it after hanging up. But as a salesman with poor English, it makes your customers feel you are unprofessional and makes a negative affect to your company, on the other hand, it’s likely to miss a chance to cooperate with each other. Luckily, I learned from some sales colleagues that there are some ways to deal with this situation, especially for heavy Indian accent. Here are some methods:

　　1. When seeing the phone number beginning with +19......, get your pens and pages ready at once for the record.

　　2. When answering it, greet him with courtesy saying “Hello”. Usually, he will tell you whom he is calling to at first. When hearing your name, please say “This is xxx speaking” (a mere formality, not only shows your nice, but also confirms he isn’t barking up the wrong tree).

　　3. Next, he will say all his words uninterruptedly, but you probably have not prepared well or not yet slipped into place at this moment. So you had better guide him to answer your questions, rather than narration. You can interject “Excuse me, who is that speaking” when he ended a sentence. In usual, he tells you his name, and you need to write it down quickly then ask “Where are you from, please”. After knowing his nationality, you can said “What is the matter with you”. Then he tells the specific aspect. In general, most of them contact with you in recent by phone or email, rarely new customers.

　　If you are able to think of the matter through his name as well as nationality, or you know he has contacted with you before by email, you could understand his problem immediately. If you can not think it of, you could listen to him carefully. But if you still barely understand what he said, it’s best for you to repeat his words, and he will say “Yes” or “No”, then you could continue to ask him.

　　4. Then judge whether you understand his words or not, if you can, you could continue. If not, you could say “I understand what you said, but could you send an email to me to confirm, please”. And you should ask if he know your e-mail address, if not, you need to tell him and ask for an email. (Indeed, you had better pretend to know, and don’t always say “No, I don’t know” or other privative. You just listen, and then ask him to send an email to you. The ultimate goal, of course, is to understand clearly his problem by email, moreover, to avoid the losing customer.)

　　5. If you still can’t find the related emails through country name as well as customer name, you could ask “Have you sent the email to me before”. Pay attention to “Yes” or “No”, convenient for check.

　　Even if you can find it at that moment, it’s not too late to find his email. Remember to add “Thanks for your calling.” when replying his email.

　　6. Finally, you should say “Glad to speak with you, good bye”. (It’s also a mere formality) With the help of these tips, even if your oral English is not good, you could also deal with the foreign customers well! There is no doubt that the best way is to constantly improve your spoken English. After all, it can not be solved only by a few shortcuts when coming with complications, because the shortcuts can only help you tide over the most pressing need temporarily.

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